Life Mission
Create lasting partnerships with compassionate leaders committed to improving and enriching our world through positive missions, including alternative/renewal energy, vegan lifestyles, art, personal development and optimal health.
Experience
Web Developer and Strategist - Private Companies
Current Position
- Built four custom Content Management Systems using Wordpress
- Landing page/ad testing campaign for lead generation and ROI analysis
- Gained top 5/top 10 search engine position on various key phrases for four companies
Web Strategist - Net_Experienced
Current Position
- Consultant and contractor to more than twenty projects in email/database/search engine marketing, lead generation, web design, web analytics, and programming
Analyst - American Public University System
February 2005 - December 2007
- Improved applicant to registrant conversion by 5% using database marketing -resulting in a $2 million+ tuition revenue increase in 2006 and 2007
- Lead school application change resulting in 4% conversion increase – an estimated $750,000+ increase in tuition revenue/year.
- Developed performance analysis for training, coaching, and conversion trending.
- Developed library of 50+ reports for lead conversion, registration and financial analysis.
Office Manager - Center for Integrative Healthcare
May 2004 - January 2005
- Developed payroll system to account for client collections and group advertisement costs.
- Account and report on payables and receivables for therapist income and pay out as well as managing product inventory and sales.
- Managed all front-of-house operations.
- Increased business visibility on web and maintained company website.
Assistant General Manager -Trident Enterprises
May to November 2003
- Managed customer orders, returns, inquiries, and support questions for e-commence division.
- Revised marketing plan, optimizing email sales/newsletter, Google AdWords and Overture PPC campaigns.
- Search engine position analysis.
- Assisted in daily customer business flow including: shipping, package tracking, technical troubleshooting, sales processing, and
- overall business goals.
Supervisor - Digital River, Inc.
July 2000 to May 2002
- Provided various sales, customer service, and technical support to customers and employees for over 1,000 vendors including products made by Symantec, Fujitsu, and ACD Systems.
- Trained staff of 10-15 on new sales opportunities, new products, and department goals.
- Took lead in handling escalated customer calls and issues.
- Promotions from Rep. to Team Lead and Team Lead to Supervisor in first eight months of employment.
- Received Team of the Month and Employee of the Quarter Awards in Q3 of 2001.